--- title: "SNS Launch Execution Plan" url: https://memory.wiki/jryfJV4D updated: 2026-05-16T04:42:48.281Z hub: https://memory.wiki/hub/raymindai bundle_count: 1 concept_count: 12 source: "desktop" --- # SNS Launch Execution Plan ## Messaging Principles | Wrong | Right | | --- | --- | | “Free” repeated | “Start free” — first life free, full journey is premium | | “AI-powered” | “Seer Mir reads your soul” — character-driven | | Soul Cinema only | Feature rotation — portraits, videos, chat, Soul Cinema | | Feature listing | Emotion-driven — curiosity, chills, connection | --- ## Phase 0: Asset Preparation ### Profile Image - Logo symbol, circular crop -> same across all 5 channels - Source: `public/images/` ### Header/Banner - X (Twitter): 1500x500px - YouTube: 2560x1440px - Source: hero-bg or gate-of-time image, resized ### Content Assets - Location: `temp/sample-downloads/` - 16 personas, each with: image-1~~5.webp, video-1~~5.mp4, soul-cinema.mp4 - soul-cinema.mp4 = hero content (30sec, vertical 9:16) --- ## Phase 1: Profile Setup (30 min) ### Instagram (@pastlife.app) ```text Display Name: PastLife — Past Life Readings Bio: Seer Mir reveals your 5 past lives Portraits. Cinematic videos. Soul Cinema. Chat with who you were. Start free ↓ Link: pastlife.app ``` Highlights (create 5 folders): - How It Works - Solo - Couples - Pets - Soul Cinema ### TikTok (@pastlife.app) ```text Display Name: PastLife Bio: Seer Mir reveals your 5 past lives. Portraits. Videos. Chat. Start free ↓ Link: pastlife.app Category: Entertainment ``` ### X / Twitter (@pastlifeapp) ```text Display Name: PastLife Bio: Seer Mir reads your soul and reveals 5 past lives — portraits, cinematic videos, Soul Cinema, and you can even talk to who you were. Start free. Link: pastlife.app ``` Upload header image (1500x500) ### YouTube (@pastlifeapp) ```text Channel Name: PastLife Description: Who were you in your past lives? Seer Mir reads your soul and reveals your 5 past lives. What you get: - 5 past life portraits — your face reimagined across centuries - 5 cinematic videos — each past life brought to life - Soul Cinema — a 30-second film of your soul's journey - Chat with your past selves — talk to who you were Solo / Couples & Friends / Pets Start free: https://pastlife.app --- 넌 전생에 누구였을까? 시어 미르가 너의 영혼을 읽고 너의 전생을 보여줘. - 전생 초상화 5장 — 시대를 넘어 너의 얼굴을 재현 - 시네마틱 영상 5편 — 전생의 이야기가 살아남 - 소울 시네마 — 영혼의 여정을 담은 30초 필름 - 전생 채팅 — 과거의 나와 대화 솔로 / 커플 & 친구 / 반려동물 무료로 시작: https://pastlife.app --- 你的前世是谁？ 先知 Mir 读取你的灵魂，揭示你的5段前世。 - 5幅前世肖像 — 跨越世纪重现你的面容 - 5部电影级视频 — 每段前世栩栩如生 - Soul Cinema — 30秒灵魂之旅影片 - 前世对话 — 与过去的自己交谈 单人 / 情侣 & 朋友 / 宠物 免费开始: https://pastlife.app ``` Upload banner (2560x1440) ### Threads (@pastlife.app) ```text Bio: ``` --- ## Phase 2: Seed Content Day 1\~3 (Before Gate Open) Minimum 6 posts before opening the prelaunch gate. Empty accounts have no trust. ### Cross-posting Rule (EVERY post) 모든 포스트는 아래 5개 플랫폼에 동시 업로드: | Platform | Format | Notes | | --- | --- | --- | | TikTok | 영상 원본 (9:16) | 워터마크 없는 원본 사용 | | Instagram Reels | 같은 원본 | 캡션 동일, 해시태그 동일 | | YouTube Shorts | 같은 원본 | 캡션 동일 | | Threads | 캡션 텍스트 + pastlife.app 링크 | 영상 첨부 가능 | | X (Twitter) | 캡션 텍스트 + pastlife.app 링크 | 영상 첨부 or 스크린샷 | ### Day 1 | Time (EST) | Post | Format | Feature Focus | | --- | --- | --- | --- | | 12:00 PM | #1 Brand Intro | Soul Cinema full video | Soul Cinema | | 7:00 PM | #2 How It Works | Screen recording 30sec | Full flow | **Post #1 — Priya Soul Cinema**Asset: `Priya_solo-indian-woman/soul-cinema.mp4` ```text Seer Mir read her soul. 5 past lives. A healer in ancient India. A rebel poet in Persia. A navigator crossing unknown seas. This is Priya's Soul Cinema — a 30-second film of her soul's journey across centuries. What would yours look like? pastlife.app #PastLife #SoulCinema #PastLifeReading #SeerMir #WhoWasI #Reincarnation #SpiritualTikTok ``` **Post #2 — How It Works**Screen recording of pastlife.app quiz flow, 30 seconds, fast cuts. Text overlay: ```text Step 1: Answer 7 soul questions Step 2: Upload a selfie Step 3: Seer Mir reads your soul Step 4: Meet your 5 past selves — portraits & videos Step 5: Watch your Soul Cinema Step 6: Chat with who you were Start free. The full journey awaits. ``` Caption: ```text Seer Mir reveals your 5 past lives in under 2 minutes. Portraits of who you were. Cinematic videos of each lifetime. A Soul Cinema film. And you can actually talk to your past selves. The first life is free. The rest... you'll want to see them all. pastlife.app #PastLife #HowItWorks #SeerMir #PastLifeTest #SpiritualTikTok ``` --- ### Day 2 | Time | Post | Format | Feature Focus | | --- | --- | --- | --- | | 7:00 AM | #3 Cat Past Life | Soul Cinema | Pet mode | | 7:00 PM | #4 Past Life Portraits | Image slideshow | Portraits | **Post #3 — Cat Past Life (highest viral potential**)Asset: `Kai-Luna_man-cat/soul-cinema.mp4` ```text Seer Mir said my cat was a temple guardian in ancient Japan. 5 past lives. From samurai companions to monastery cats. Always protecting. Always loyal. 88% chance we'll find each other in the next life. Your pet has a story too. pastlife.app #PastLife #CatPastLife #PetPastLife #CatsOfTikTok #SeerMir #Reincarnation #SoulCinema ``` **Post #4 — Past Life Portraits (new feature showcase**)Asset: `Kwame_solo-african-man/image-1~5.webp` -> 5 images, 3 sec each = 15 sec slideshow Text overlay per image: ```text Image 1: "LIFE I — Guardian of the Mali Empire, 1300s" Image 2: "LIFE II — Egyptian temple priest, 800 BC" Image 3: "LIFE III — ..." Image 4: "LIFE IV — ..." Image 5: "LIFE V — ..." ``` Caption: ```text One soul. Five faces across history. Seer Mir reveals who you were — and shows you exactly what you looked like. These are Kwame's 5 past life portraits. From the Mali Empire to ancient Egypt. What does your soul look like across centuries? pastlife.app #PastLife #PastLifePortrait #WhoWasI #SeerMir #Reincarnation #AfricanHistory ``` --- ### Day 3 | Time | Post | Format | Feature Focus | | --- | --- | --- | --- | | 12:00 PM | #5 Couple Reveal | Soul Cinema | Duo + reunion % | | 7:00 PM | #6 Past Life Chat | Screen recording/screenshots | Chat feature | **Post #5 — Marcus & Zara Couple**Asset: `Marcus-Zara_black-couple/soul-cinema.mp4` ```text Marcus and Zara. Lovers across 5 lifetimes. Warriors in ancient Africa. Rebels in the Ottoman Empire. Star-crossed in every century. Seer Mir says: 94% chance they'll meet again in the next life. Discover your bond. pastlife.app #PastLife #Soulmates #CoupleGoals #PastLifeLove #CoupleTest #SeerMir #SoulCinema ``` **Post #6 — Past Life Chat (key differentiator**)Asset: Screen recording or screenshot compilation of chat with past life character ```text I just had a conversation with who I was 500 years ago. She was a healer in medieval Korea. I asked her what she regrets. She said "not trusting my own visions." Seer Mir lets you talk to your past selves. It's... a lot. pastlife.app #PastLife #TalkToYourPastSelf #PastLifeChat #SeerMir #SpiritualTikTok #Reincarnation ``` --- ## Phase 3: Gate Open (Day 3 evening or Day 4) After 6 posts are live, remove the prelaunch gate from proxy.ts. --- ## Phase 4: Full Posting Day 4\~10 ### Feature Rotation — show a different feature each day | Day | Morning/Noon | Evening | | --- | --- | --- | | Day 4 | Dog Soul Cinema (Sofia & Buddy) | Cinematic video highlight reel (5-sec clips compilation) | | Day 5 | Solo Soul Cinema (Astrid) | Couple reunion % focus (Hiro & Mei — “92%”) | | Day 6 | Orange Cat solo (Mango) | Chat POV (“POV: talking to yourself from 1400s”) | | Day 7 | Couple (Amir & Layla) | “Tag someone” viral format | | Day 8 | Solo (Diego) | Husky past life (Storm) | | Day 9 | Couple (Joon & Claire) | Portrait before/after compilation | | Day 10 | Reaction (film yourself) | “Which past life wins?” comparison format | ### Format Rotation (weekly targets) - Soul Cinema (full 30sec) — 2\~3x/week - Past life portrait slideshow — 1\~2x/week - Past life chat screenshot/recording — 1\~2x/week - Cinematic 5-sec video clips — 1x/week - Reunion % focus (couples/pets) — 1x/week - Viral format (POV, Tag, Reaction) — 1\~2x/week ### Cross-posting Order (every post) 1. TikTok (original, no watermark) 2. Instagram Reels (same original) 3. YouTube Shorts (same original) 4. Threads/X -> text + screenshot + link --- ## Phase 5: Community Seeding (Day 4\~7, parallel) Max 1\~2 subreddits per day. Natural tone, never ad-like. | Day | Subreddit/Community | Tone | | --- | --- | --- | | Day 4 | r/pastlives | “Found this site where a seer named Mir reads your past lives. Mine was a healer in Goryeo dynasty. You can actually chat with them too” | | Day 5 | r/cats + r/dogs | Pet result screenshot + “My cat’s past life was a samurai temple guardian lmao” | | Day 6 | r/InternetIsBeautiful | “PastLife — a seer reads your soul, shows 5 past lives with portraits and videos, and you can chat with who you were” | | Day 7 | r/spirituality | Chat screenshot + “I asked my past self what they regret…” | Also: - Facebook groups: Past lives / Reincarnation / Spiritual groups, same natural tone - Quora: Answer “Do past lives exist?” type questions, mention pastlife.app naturally --- ## Phase 6: Influencer Outreach (Day 7+) ### Target Categories - Spiritual/tarot TikTokers (10K\~100K followers) - Pet accounts (offer pet past life content) - Couple accounts (offer free duo experience) ### DM Template ```text Hey [name]! Love your content. We built PastLife — a seer named Mir reads your soul and reveals 5 past lives with portraits, cinematic videos, and a Soul Cinema film. You can even chat with who you were. Would love to gift you the full experience. No strings — just thought your audience would be into it. pastlife.app ``` ### What to offer - Free premium ticket (create dedicated promo code per influencer) - Request review/reaction video (not mandatory) - No revenue share at this stage --- ## Promo Codes (Ready) | Code | Audience | Discount | Limit | | --- | --- | --- | --- | | EARLYBIRD50 | Waitlist subscribers | 50% off | 500 uses, first purchase only | | FIRST100 | General (SNS, viral) | 50% off | 100 uses, first purchase only | --- ## Immediate Action Items 1. Prepare profile image + header images 2. Set up all 5 channel bios (copy text above) 3. Upload Post #1 (Priya Soul Cinema) 4. Screen-record How It Works -> Upload Post #2 5. Continue Day 2\~3 schedule 6. Notify to remove prelaunch gate after 6 posts --- ## Summary The SNS launch plan for PastLife establishes a phased approach starting with profile setup across five platforms (Instagram, TikTok, X, YouTube, Threads), followed by seeding six emotion-driven posts over three days featuring Soul Cinema videos, past life portraits, and chat features before opening the prelaunch gate. Subsequent phases involve daily feature rotation posts, community engagement on Reddit and Facebook, and influencer outreach to drive user acquisition and engagement through character-driven messaging centered on Seer Mir's soul-reading capabilities rather than generic AI positio ## Themes - Character-driven messaging over feature lists - Multi-platform content synchronization - Viral-first content strategy ## Key takeaways - Minimum 6 posts must be live before removing the prelaunch gate to establish account credibility. - Every post across five platforms (TikTok, Instagram Reels, YouTube Shorts, Threads, X) uses identical or derived-from-identical source content. - Soul Cinema (30-second vertical video) is designated as hero content and primary lead asset. - The first past life reading is free; additional lives require premium access. - Two promotional codes are pre-prepared: EARLYBIRD50 (50% off, 500 uses) and FIRST100 (50% off, 100 uses). ## Insights - The plan explicitly rejects 'AI-powered' language in favor of narrative framing (Seer Mir as character), suggesting brand differentiation through storytelling rather than technology claims. - Pet and couple content are positioned as highest viral potential segments, indicating demographic targeting beyond solo users despite solo being the base offering. - Community seeding is deliberately timed to follow organic social momentum (Day 4-7), not launched in parallel, implying sequential trust-building rather than simultaneous saturation. ## Open questions / gaps - What metrics define success for the community seeding phase, or how will engagement be measured across Reddit, Facebook, and Quora? - Are the 16 personas with associated assets (Priya, Kwame, Marcus and Zara, etc.) real generated outputs or template examples for the execution team? ## Concepts in this document - **Chrome extension** _(entity)_ Surface within memory.wiki ecosystem. - **Model Context Protocol (MCP)** _(entity)_ Technical protocol enabling AI agents to interact with mdfy documents for memory management. - **pastlife.app** _(entity)_ Original product focused on self-discovery and viral fortune-telling. - **AI Memory Ownership** _(concept)_ Core philosophy that users should intentionally author and control their AI's memory rather than rely on automatic extraction. - **Seer Mir Persona** _(entity)_ Consumer-facing mystical brand persona contrasted with technical developer positioning. - **Cross-AI Workflow** _(concept)_ Pattern for reading and updating mdfy documents across multiple AI tools using shared URLs. - **mdfy Ecosystem** _(concept)_ A cross-platform Markdown environment spanning web, desktop, CLI, and plugins. - **Seer Mir** _(entity)_ The named AI character/persona that performs past life readings and serves as the emotional anchor for all user-facing marketing and product messaging. - **Soul Cinema** _(entity)_ 30-second vertical video hero asset showcasing a user's soul journey across past lives; the primary content piece driving early engagement and virality. - **Markdown as Lingua Franca** _(concept)_ Using Markdown to ensure knowledge can be moved between any AI or human interface. - **Hybrid Sync Architecture** _(concept)_ The system of using .mdfy.json sidecar files to bridge local files and cloud storage. - **SSR & LLM Fetching** _(concept)_ The technical requirement for Server-Side Rendering to allow LLMs to read web content. ## Concept relations (within this doc's concepts) - **Cross-AI Workflow** facilitated by **Markdown as Lingua Franca** - **mdfy Ecosystem** core functionality **Hybrid Sync Architecture** - **pastlife.app** features core **Soul Cinema** - **Seer Mir Persona** brand persona for **pastlife.app** ## Bundles containing this document - [Bundle Test 001](https://memory.wiki/b/MDNKPYPH) _Hub canonical:_ https://memory.wiki/hub/raymindai _Concept digest:_ https://memory.wiki/raw/hub/raymindai?digest=1&compact=1